The way we work explained:
We would have an initial consultation with you to:
- Gain a deeper understanding of your company, its history, products, capacities, value proposition, market position, competitors, pricing, customer support etc.
- Discussion on sales to-date with particular emphasis on types of end customers, route-to-market
- Final agreement on target market(s) and time schedule
- Collection and review of any marketing literature, specification and technical data sheets where relevant
- Review your website and company presentation
After the initial consultation, we will set to work on analysing the market based on the expertise of our consultant network, desk-based research, approach to personal contacts, review market data, relevant events, trade associations etc.
We pull together information from a range of sources to identify and analyse the key market data.
After assessing and collating the information, we produce a detailed final report in an easy-to-follow format with all the relevant data you need to make your market entry decision.
Using our unique scoring and evaluation system, we rank each market based on size, growth, barriers to entry and more in order to produce a priority list of the best opportunities.
This allows you to make an informed judgement on the market(s) to concentrate on.